News
Plastics at the beach
25 Oct 2017
New Icaro research as DRS is on the national agenda...
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National & local infrastructure
09 Dec 2015
Icaro have been part of an independent industry survey. See what the report reveals here...
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Attitudes to climate change
17 Jul 2015
New Icaro research on whether there is a consensus in Britain on climate change or not.
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Do you love where you live?
10 Jul 2015
Big differences by UK nation seen in new research by Icaro...
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New research into electric cars
10 Jul 2015
New research by Icaro shows that the British motoring public are most concerned by a range of issues that relate to charging, when it comes to considering electric cars.
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Testing audience malleability
05 Jan 2015
Let’s suppose you want to find out how entrenched a given audience is when it comes to a particular behaviour or attitude (regardless of whether they are doing the most efficacious thing or fully aware of all the facts when forming their opinion).
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Representation ≠ Representative
05 Jan 2015
Market research projects rarely have the luxury of undertaking a census in the truest form of the word, i.e. interviewing every single person that makes up a given group or sample.
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14 questions for 2014
10 Dec 2013
We selected 14 issues that represent a mix of infrastructural, legal, political and social changes that could have an impact on our lives in the next 12 months (as well as a few more light hearted ones that quite possibly won’t!).
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Airport expansion
10 Dec 2013
In the lead into the Airports Commission’s forthcoming interim report, the new research demonstrates Londoners’ backing for airport expansion. Close to seven in ten (71%) think that airport expansion ‘definitely’ or ‘probably’ should happen, compared to around one in five (18%) who disagree (with a further 11% undecided).
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Fresher for longer
05 Mar 2013
New research from Icaro highlights that changes in consumer attitudes and behaviours around packaging could help reduce household food waste.
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Attitudes to waste and recycling
30 Nov 2011
Whether the focus has been on ‘slop buckets’, microchips in bins or council ‘bin spies’, the topic of waste has occupied an unusually large number of media column inches. What do the public think about all of this? Are households happy with their waste services? How do they feel about the trend towards Alternate Weekly Collections (AWC), or the introduction of food waste collections?
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Phil is quite simply the leading authority on opinion research in the environment and energy arena. And he’s a very good bloke, too.
John Twitchen
Executive Director, Copper Consultancy